Event marketing without turbulence? It all starts with a solid flight plan.

At the 7th edition of CKF Connect, we’ll explore what it takes to successfully promote events today—from the very first announcement to the lasting emotions attendees take home after the experience. We’ll discuss strategies, emerging trends, and practical case studies from across the event industry.

On the agenda:

  • How to build a community around your event—not just drive attendance
  • Content that engages: polished or authentic?
  • Choosing the right communication channels for different event types and target audiences
  • Social media, algorithms, and their real impact on registrations
  • How to promote events across generations—from Gen Z to industry professionals
  • The most common mistakes and turbulence in event communications
  • Case studies from the MICE, corporate, and live events sectors
  • Fuck-up Talk: How to ruin your event promotion

Join us on September 14, 2026, at CKF_13!